SERVICES
How We Work
01
Discovery
We don't rush the process. Every business needs a proper introduction. We want to learn everything: who you are, how it all started, and why your customers love you. Then we talk about your goals—do you need to be seen by more people? Find your perfect customers? Catch more interest?
02
Research and Market Analysis
This is a crucial step that many businesses miss when they invest in growing their brand. Before we hit the ground running, we take the time to analyze your particular space in the market. What is the competition doing? Who exactly are your customers? Where do they hang out and what do they value? How do they perceive you?
03
Visioneering
With an armful of research and a clear goal in place, we begin crafting a vision with you for the project. We study the best film commercials in the world frame by frame, study the competition to learn what works, and whiteboard a plan that will smack your goals right out of the park.
04
Execution
With the vision on a whiteboard and a plan in place, we don't throw the dice on your project. We use the best tools we can to craft your vision—if you see a seven- or eight-figure future for your business, why should your commercial show off anything less quality?
05
Actualization
We don't take your baby and run—we include you in every step of the process. We start and end with your goals. When the finished product is broadcast to the world, it has your brand's fingerprints all over it.
ABOUT
Who we are
Joshua Sword,
our Creative Director
We're Sparrow Studios. The people behind this company have years of experience producing television, studying story science, teaching cinematography, and analyzing films and commercials.
We started Sparrow Studios after years of trying and failing to find our niche. We struggled to pick out a core offering—would it be videography? Motion graphics? Marketing? After many failures and mistakes, we hit on the one thing we offer that nobody else does. It's a simple formula that works because it's based on rock solid principles …
Video + Story Science + Strategy = Results
Did you know that your brain gets hacked when you watch a good film? Science shows us that human beings are hardwired to learn survival skills and life lessons through other people's mistakes—also known as stories. Through telling a story, you can connect with your customers or clients on a profound level unlike any other method.
We aren't a regular video production agency. We're not the guys you hire if you need a wedding video. But if you need a brand story video that connects with new customers and shows the heart and soul behind your business through the power of film … we're your guys.
We're also picky about who we work with. Stories are powerful—and we're not interested in wielding them to gain power or control over people. We want to connect honest businesses to honest people. There's already enough manipulation and sales pitches in the world. Our philosophy is simple: Why not make the next 30 seconds a bright spot in somebody's day? Make them laugh, cry, pump their fist, get inspired to action?
Last, we place a priority on our clients. From the first call to the final wrap, we want to give you a five-star experience and eliminate all the headaches you've experienced with other video production companies. We want your experience to be fun, enjoyable, and clear on communication. When you present your next video to the world, you'll feel like rolling out the red carpet.
Let's make something special!
APPROACH
How we work
Using years of experience in story science (yep, it's a real thing!), marketing to humans (not faceless "demographics"), and film theory, we produce cinematic commercials tailored to your brand that attract eyeballs and target the people who actually want your business.
There's a million ways to tell a story, but every single one follows this same idea. The story formula starts with knowing your customer base. What do they need? What are their ages, culture, value systems, needs? How does your business help them solve their problem?
With this, we build your brand story video by crafting a story with your customer as the main character. As they start their journey, we learn what’s at stake: what bad things will happen if their problem isn’t solved? They encounter a mentor—someone or something to guide them to the right answer. Enter your brand—the perfect solution to their problem. The story builds to the climax and the hero—with help from your brand—saves the day! In the resolution, we see how the hero is better off now that their problem is solved.
It's a simple, effective strategy that guarantees you will reach more customers and—even better—begin positioning your brand as the best option to solve your customers' needs!
BENEFITS
Why choose us
Realistic Growth
Do you want small results? Hire a videographer. Do you want to grow in your market and see your business reach more people than ever before? Heh. We do too.
Brand Awareness
Growing your business means growing your reach. A well-made commercial is one of the best ways to fish in a bigger pond—and we know all the best watering holes.
Increase Interest
Every successful brand focuses on this strategy—pricking interest. We do this through telling a story with your brand at the heart of your customer's story.
FAQ
Your questions, answered